Luring Hunters and Fishermen With A Great Font

Hunting and Fishing was around for decades, but it really hit its target design-wise in the mid-to-late '30s. That red just pops on every different sky - and we cannot even get into the wonderful black block letters.


6 comments

  1. j.mosby says:

    The font is called "Serif Gothic Bold" sort of a Gothic Revival influence.

  2. James says:

    Dear child you have brought back memories of my grandfather's real estate office. Issues of "Hunting and Fishing" were always there. Thank you.

  3. Unknown says:

    Im into these mags too right now- great site. Thank you. Conan