Luring Hunters and Fishermen With A Great Font

Hunting and Fishing was around for decades, but it really hit its target design-wise in the mid-to-late '30s. That red just pops on every different sky - and we cannot even get into the wonderful black block letters.


  1. j.mosby says:

    The font is called "Serif Gothic Bold" sort of a Gothic Revival influence.

  2. James says:

    Dear child you have brought back memories of my grandfather's real estate office. Issues of "Hunting and Fishing" were always there. Thank you.

  3. Im into these mags too right now- great site. Thank you. Conan