Norton & Sons and E. Tautz relaunching mastermind Patrick Grant is letting us have a peek at the E. Tautz brand revamping process. The venerable old military and sporting house on Savile Row still gets its beautiful sans serif font (GilI Sans, I think) and fox crest thanks to the guys at Moving Brands. So perfect. (Patrick, incidentally, is the 18th best dressed man in Britain if you ask GQ. We agree).